The right three are: Maximums, Minimus, and AVRKey
It seems like this place is having a sale, perhaps trying to reduce their stock? These are some fucking awesome prices: http://www.foundmy.com/oscom/avr-usb-dev-kit-c-66.html - Minimus Avr USB 32K - Minimus AVR USB Protective Case - get four of these, they're incredibly friggin useful! - AVRKey 32K USB Version (this is THE SMALLEST one available) - X3Max V2 128k w/ 2GB Flash (wow, tons of space) (however, there's little/no documentation about what microchip is inside, or any info about hacking it) - get two of these, they're incredibly fucking cheap now, I'm unlikely to ever find them this cheap again - Maximus PIC 32K USB (it comes with a case already, though I'd have to black-out the lettering on it)